A date with Google

by Karen Chapple 24. February 2010 06:22

Last week I sat in on a presentation delivered by a Google representative, during the hour long session there were some interesting facts delivered that I thought I would share with you, for example,

 

  • did you know that at the moment there are 5 million terrabytes of information stored in the Google Index, this equates to just 5% of the information that is currently in the world today.
  • 41million people are now online in the UK
  • 17p in the £ is spent online
  • 80% of Internet users will compare prices online
  • 1-3 consumers post comments every week
  • 15 hours of video are uploaded to YouTube every minute
Mobile search is now coming of age with the introduction of smartphones, there are now 50 times more search queries than there were a year ago and aps sell $1million dollars PER DAY

and of the mobile users
  • 28% of searchers have local intent
  • 25% of web users are on the mobile web
  • 22% choose to receive mobile notices
  • 15% of iphone applications are related to local
With so much information delivered on mobile search and local presence do you think Google might consider this to be a big growth area in the coming months.. I think so, if you haven't considered how to capitalise on your local online marketing perhaps you need to give me a call!

 

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About the authors

IRUN Newbury is managed by internet marketing experts Karen & Graham Chapple. Having developed Irun Newbury into a quality brand, they now use their extensive local knowledge to ensure that local organizations and businesses maximize their online potential. Their comprehensive understanding of the small business market means they can develop a company’s internet marketing strategy to achieve the greatest ROI (Return on Investment) for them.

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